Recruitment Revenue Diagnostics
Find the revenue your agency is already losing
I map exactly where deals are dying in your pipeline — by consultant, by stage, by deal type — and give you the number and the fix. Two days. One report. Starts at £150.
Background in financial services · JPMorgan · London-based
Nawwaf Abdalla
Placement Leak Auditor · Revenue Diagnostics
£150
Starts at
2 days
Turnaround
42%
Win rate target
1 report
Clear output
Perm Recruitment
Revenue Recovery
Pipeline Analysis
Win Rate Gaps
The process
Three steps. Two days. One clear number.
No retainer. No discovery call where I learn your business for six weeks. You share your data, I map the leak, you get the report.
01
You share your pipeline data
A CSV export from your CRM is enough. Won deals, lost deals, open pipeline, consultant names. Nothing complicated — if it's in your system, it works.
Day 1 morning
02
I build your diagnostic
I map your funnel stage by stage — submission to placement — comparing your conversion rates against perm recruitment benchmarks. Every consultant, every stage, every deal type.
Day 1–2
03
You get the report and the fix
An interactive dashboard with your numbers, the exact stage where revenue is leaking, what it's costing you annually, and the specific fix. Not a list of recommendations — one clear priority.
Day 2 delivery
What's included
Everything in the audit
One fixed scope, one fixed price. You know exactly what you're getting before you pay anything.
Full funnel breakdown
Every stage from submitted to placed, with conversion rates benchmarked against perm recruitment industry targets.
Consultant-level analysis
Win rates, average fees, time to place, and revenue contribution per consultant. You see who's performing and who needs attention.
The leak number
The exact estimated revenue sitting uncaptured at current deal volume. Not a range — a number, with the calculation shown.
One priority fix
The single highest-leverage change your agency can make based on where the data shows the biggest loss. No 12-point action plan.
Interactive dashboard
A live report you can share with your leadership team. Built in, not bolted on — the same tool I use to run the analysis.
Monthly revenue partnership
Track whether the fix is working. Optional monthly check-in to update the data and measure movement. No lock-in — exit any month.
The output
What the report looks like
Every audit produces an interactive dashboard built on your actual data. This is what you'll be able to share with your team.
Placement Leak Audit
Your Agency · Revenue Diagnostic
Live Report
£1.09M
Total Revenue
73
Placements
30.8%
Win Rate
£168k
Revenue at Risk
Pricing
Simple, fixed price
No discovery call. No proposal. No surprise invoice. One scope, one price, one output.
Start here
Placement Leak Audit
£150
one-time · delivered in 2 days
- Full pipeline funnel breakdown
- Consultant-level win rate analysis
- Revenue leak number with calculation
- Benchmark comparison (perm recruitment)
- Interactive dashboard delivered
- One priority fix, clearly stated
- 30-min debrief call included
Ongoing
Monthly Revenue Partnership
£1,200
per month · after initial audit · exit any month
- Full data refresh every 30 days
- Track whether the fix is working
- Next highest-value leak identified
- Consultant performance trend analysis
- 60-min strategic review call monthly
- Dashboard updated with latest numbers
- Written priority action for the next 30 days
Only available after completing the initial audit. No lock-in — exit any month at the review call.
Ready to see where your revenue is going?
Book a free 30-minute call. I'll tell you what I'd look at in your pipeline and what I'd expect to find. No pitch, no obligation.